CampMonk
camping in India
Campmonk is a curated platform that connects travelers with unique outdoor stays and nature-based experiences across India.
/About CampMonk
Travel - connects travelers with unique outdoor stays and nature-based experiences across India.
/Industry
Born from a love for the outdoors, Campmonk helps people reconnect with nature through curated camping and glamping experiences across India.
/Story
The Challenge
The Approach
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Their organic traffic was inconsistent and heavily reliant on branded searches.
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Many potential travelers were unaware that such private camping options existed near them.
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The website lacked keyword optimization for high-intent search terms like “camping near Bangalore”, “hilltop camps in India”, and “glamping near me.”
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Low domain authority and limited backlinks made it difficult to compete with bigger aggregators and travel blogs.
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Keyword & On-Page Optimization – Focused on location-based keywords like “camping near Bangalore” and optimized pages, titles, and meta tags for discoverability.
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Content Revamp – Built a content calendar around high-intent blogs and guides (“Top Camping Spots”, “Weekend Nature Escapes”), improving engagement and organic ranking.
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Profile Creation & Backlink Strategy – Created high-authority profiles and partnered with travel bloggers to build credible backlinks and strengthen domain authority.
The Result
110% increase in organic traffic within 3 months
Camp Monk’s website saw a more than double rise in organic visitors. The majority of this new traffic came from non-branded, high-intent searches — proving the effectiveness of the SEO strategy.
Overall domain authority improved by 9 points
The increase in backlinks, content consistency, and optimized internal linking contributed to a 9-point rise in Domain Authority, helping the website compete with larger players and sustain long-term organic growth.
Top 5 ranking for major local keywords.
By optimizing on-page elements and focusing on location-based content, Camp Monk achieved top 5 Google rankings for its most competitive industry keywords like 'Camping in Bengaluru' and 'glamping in India'.
Average session duration improved by 42%
Visitors began spending significantly more time exploring blogs, experience pages, and listings. This improvement reflected enhanced content relevance and user journey optimization, resulting in higher engagement and reduced bounce rates.